Strategies, tips, and tricks for lead generation According to SBA data, over one-third of businesses with employees fail within the first two years. While this article will not go through all of the possible reasons for a company's failure, it will focus on one of the most important aspects of … [Read more...]
Effective usage of A/B Testing in Social Media Campaigns Many years later, Google famously utilized an A/B test to choose which shade of blue to employ in its advertising campaigns, presenting each shade to 1% of its customers. Marketers would test TV or newspaper ads in the time between James Lind … [Read more...]
Boost Your Web Applications Security!!!! Sometimes the most straightforward approaches to any problem are the most effective. You understand the need of keeping your website safe from hackers, but once you go down the rabbit hole of website vulnerabilities, you'll be confronted with complicated … [Read more...]
Web Application Testing: The Basics of Automated Web App Testing Testing the functionality of web applications is becoming increasingly important as more traditional front- and back-office programmers migrate to web-based interfaces. As a result, knowing what to automate and how to automate is an … [Read more...]
