Advantages of Developing a Lightspeed eCommerce Store
We can’t deny that many people’s acceptance of online buying has exploded in the previous decade. Thanks to technological advancements, particularly the internet. People are increasingly relying on online purchasing as internet access and usage grow around the world. As a result, the number of internet buyers is increasing year after year.
But what is it about this way of selling that is so appealing to people? To address this question, the word that comes to mind is convenience. It’s no surprise that analysts predict that by 2040, 95 percent of purchases would be completed online.
As a result of this expanding trend, companies are turning to online store development, looking for the most respected eCommerce website development company that knows how to use a sophisticated ecommerce builder like Lightspeed to give their ecommerce business a boost.
Lightspeed is a feature-rich ecommerce builder aimed for mid-sized to large organizations. So, if you’re thinking about starting online as a firm, consider Lightspeed store development because of its modern approach and excellent selling performance.
To persuade you even more, we conducted extensive research and hand-picked some of the top benefits of using Lightspeed for eCommerce shop development. But, before we get into the list of advantages, let us walk you through the foundations of Lightspeed.
What Is Lightspeed and How Does It Work?
Lightspeed was introduced to the market as a point-of-sale (POS) system for restaurants and businesses that could be accessed from any location at any time. The company recently created a cloud-based e-commerce solution that allows users to manage inventories both in-store and online. As a result, online retailers can benefit from best-in-class features.
Lightspeed has multi-store features including inventory synchronization across all locations. As a result, your e-commerce business’s everyday operations will be streamlined, and sales will increase.
Lightspeed Online Store Development Comes With 9 Benefits
Flexibility in Design
Lightspeed’s design capabilities are unrivalled. You may choose a theme for your store and set it up without any technical knowledge, display all of your product photographs from every aspect, benefit from smoother navigation with regular updates, and use menus and categories that match your design style, among other things. In fact, you can quickly personalize the store with HTML and CSS and swap between designs without sacrificing any product information.
Apt Order Management System
Lightspeed makes order handling as painless as possible. You (as a company) can adapt your checkout to the convenience of your customers, make discounts and promotions right in the system, and export the data in a CSV file for later use. In addition, Lightspeed provides a summary of existing orders and allows you to assign custom statuses to them. Finally, for a better client experience, the platform provides a hassle-free shipping solution.
SEO Tools Included
Lightspeed is what you need, just like any other retailer, if you want your online store to rank higher in search engine result pages (SERPs), because this platform actually cares about your site’s SEO. Metadata, titles, tags, descriptions, and meta descriptions are all editable. Furthermore, all of Lightspeed’s themes are SEO-optimized using the most recent and best practices. As a result, the shop loads in a matter of seconds.
Marketing Tools with a Purpose
The best part of Lightspeed is that it comes with a variety of marketing tools to assist you in growing your online business. You can, for example, connect your store to email marketing services, connect your website to social media, and set up a blog on your store. Lightspeed uses powerful SEO and marketing tactics to help shoppers locate your store. In addition, shoppers can use built-in features to create wish lists and compare products.
Inventory Management in a Streamlined Way
Managing your inventory is critical to the success of any online store. Lightspeed, on the other hand, provides simple and efficient inventory management capabilities, such as the ability to implement product features so that buyers can quickly locate what they’re looking for. You can also create product categories, process returns, add and amend product descriptions, and upload photographs, among other things.
Plugins and Apps
Lightspeed eCommerce builders are powered by plugins and apps. Lightspeed provides powerful plugins and tools to help you sell more quickly. There are plugins and apps available to let you sell tickets or allow your users to sign in using a social site. Lightspeed provides over 90 distinct apps that anyone can use to enhance their e-commerce store’s capabilities in areas such as marketing, sales, customer service, accounting, shipping, and more.
Omnichannel
Lightspeed knows how to use omnichannel capabilities including store locations, Google maps, and tutorials. This feature allows companies to combine online and in-store shopping into a single platform for a seamless shopping experience. Aside from that, the functionality provides centralized inventory, customer tracking, and report generating, among other things.
Sales in other countries
Lightspeed encourages international shipment with features such as multiple language support, 24/7 phone service in English and other languages during certain business hours, currencies set up per country, worldwide delivery, and more.
Aside from that, Lightspeed assists you in expanding your reach and connecting with internet buyers all around the world. Furthermore, Lightspeed is capable of handling high traffic volumes, allowing visitors from all around the world to access your website without difficulty.
Reporting
In today’s competitive market, it’s critical to analyze and figure out how your online store is performing. You should double-check the information. The best part is that Lightspeed provides you with a comprehensive view of your website’s traffic, bounce rate, conversion rates, A/B testing, and revenue generating.
From checks to total spending to average daily net profit, this will assist you understand everything about your finances. As a result, you can properly plan and balance your assets.
Final Thoughts
Lightspeed is a feature-rich, scalable, and fast application. Overall, Lightspeed is likely one of the greatest and most modern ecommerce builders available today, with outstanding, extensive features and capabilities that may help you take your online business to the next level.
We hope that these advantages of Lightspeed ecommerce shop development persuade you to use Lightspeed to build your online store. So don’t put it off any longer. Now is the time to get your store off to a good start using Lightspeed. So, what do you think?
